B2B Go-to-Market Partner vs Dividend Data
Side-by-side comparison to help you choose the right AI tool.
B2B Go-to-Market Partner
Outsource your B2B sales prospecting to us and focus on closing deals while we boost your demo bookings.
Last updated: February 28, 2026
Dividend Data
Dividend Data instantly delivers stock dividends, prices, and financials directly into your Google Sheets or Excel spreadsheets.
Last updated: March 11, 2026
Visual Comparison
B2B Go-to-Market Partner

Dividend Data

Feature Comparison
B2B Go-to-Market Partner
Precision Targeting
Precision targeting involves creating a strict Ideal Customer Profile (ICP) in collaboration with your team. This feature emphasizes the importance of selecting specific industries, company sizes, and job titles that directly contribute to your revenue goals, ensuring that your outreach efforts are focused and effective.
Value Proposition Alignment
This feature focuses on aligning your brand's value proposition with your target audience. By thoroughly studying your brand, devlo extracts key selling points and narratives, crafting a compelling message that resonates with decision-makers and captures their attention.
Multi-Channel Sequence Activation
Multi-channel sequence activation is designed to enhance outreach efforts across various platforms, including email, LinkedIn, and phone calls. This feature ensures that your brand remains top of mind for prospects, while also managing replies and filtering out uninterested contacts, allowing you to focus on genuine leads.
Qualification & Handoff
The qualification and handoff feature is crucial for streamlining the sales process. Leads are qualified based on budget and authority before being handed off to your sales team. This ensures that your team is only engaging with leads that are genuinely interested and ready for a meeting, optimizing your sales efforts.
Dividend Data
Extensive Custom Spreadsheet Functions
Dividend Data provides a specialized library of 16+ custom functions, such as DIVIDENDDATA_DIVIDENDS and DIVIDENDDATA_RATIOS, that act as direct conduits to live financial data. Users simply type these formulas into any cell, referencing a stock ticker and desired metric, and the platform instantly populates the cell with accurate, updated information. This transforms static spreadsheets into dynamic, auto-updating financial dashboards, covering everything from forward dividend yields and ex-dates to P/E ratios and diluted EPS.
Deep Historical & Fundamental Data Library
The platform grants users access to a vast repository of over 30 years of historical market data. This is not limited to price history but extends deeply into fundamental analysis, including decades of dividend payments, annual and quarterly financial statements, and hundreds of key financial ratios. This long-term perspective is crucial for conducting thorough trend analysis, assessing a company's financial resilience through cycles, and building robust valuation models based on historical performance.
Multi-Platform Spreadsheet Integration
A key operational feature is its seamless compatibility with both Google Sheets and Microsoft Excel. Users are not locked into a single ecosystem; they can leverage Dividend Data's capabilities within their preferred spreadsheet environment. The add-ins are officially available on the Google Workspace Marketplace and Microsoft AppSource, ensuring easy installation, secure operation, and smooth performance whether working in the cloud with Sheets or locally with Excel.
AI-Powered Research & Portfolio Tools
Beyond spreadsheets, Dividend Data offers a web-based Terminal featuring advanced tools like an AI Analyst. This assistant can answer complex investment questions, generate research reports, and provide insights based on the platform's extensive dataset. Coupled with automated portfolio tracking that aggregates holdings, calculates projected income, and visualizes performance, it creates a holistic research and management suite for the modern investor.
Use Cases
B2B Go-to-Market Partner
Rapid Market Entry
Businesses looking to enter new markets can leverage B2B Go-to-Market Partner to validate their offerings quickly. By outsourcing sales development, companies can obtain valuable market insights and secure appointments without the long lead times associated with internal efforts.
Enhanced Sales Efficiency
Sales teams can focus on closing deals rather than spending time on lead generation. By outsourcing prospecting to devlo, your team can dedicate their resources to demoing, negotiating, and closing, significantly improving overall sales efficiency.
Cost-Effective Sales Development
Companies can control acquisition costs by outsourcing their sales development. Instead of incurring the high costs of hiring and training new sales development representatives (SDRs), businesses can turn these fixed costs into predictable variable investments, making budgeting easier and more effective.
Tailored Outreach Campaigns
With the ability to create custom outreach strategies based on strict ICPs, businesses can effectively reach their target audience in a language and style that resonates with them. This tailored approach increases the likelihood of success in lead generation and market engagement.
Dividend Data
Building a Dividend Growth Screening Model
Investors focused on dividend growth can use Dividend Data to create a powerful screening spreadsheet. By using functions to pull dividend growth rates, payout ratios, and earnings history for thousands of stocks, they can instantly filter for companies with a history of consistent, sustainable dividend increases. This automates the initial discovery phase, allowing for rapid identification of candidates that meet specific criteria for further due diligence.
Automating Monthly Portfolio Income Reports
For income-focused investors, manually tracking dividend payments across a portfolio is tedious. With Dividend Data, users can build a master portfolio sheet where each holding's ticker automatically pulls the next ex-dividend date, payment date, and declared dividend amount. This sheet can then forecast monthly and annual income, update live, and provide a clear, always-current view of cash flow expectations without any manual data entry.
Conducting Comparative Fundamental Analysis
Analysts and serious investors can perform deep-dive comparisons between companies. By using functions to pull side-by-side data on metrics like ROE, debt-to-equity, profit margins, and valuation multiples, they can build comprehensive comparison tables. The 30+ years of data allow for analyzing how these metrics have evolved over time, providing context that is essential for determining relative strength and long-term operational efficiency.
Creating Dynamic Financial Dashboards
Financial educators, bloggers, or investment club leaders can use Dividend Data to create interactive dashboards. They can build sheets that display key real-time stats for a watchlist, such as current price, dividend yield, and P/E ratio, which refresh automatically. This turns a simple spreadsheet into a live monitoring tool, perfect for presentations, educational content, or keeping a group informed with up-to-the-minute data.
Overview
About B2B Go-to-Market Partner
B2B Go-to-Market Partner is an all-encompassing outbound strategy solution designed to accelerate the journey from product launch to revenue generation effectively. This service is specifically tailored for B2B organizations that aim to enhance their sales prospecting efforts without incurring the overhead costs associated with hiring and training an in-house sales development team. By partnering with devlo, businesses can focus on their core competencies in product development while entrusting their go-to-market strategies to seasoned experts. The main value proposition lies in its ability to facilitate rapid market entry, enabling companies to validate new markets and secure sales appointments efficiently. This approach not only maintains a predictable and scalable investment model but also enhances overall growth and sustainability, making it an ideal choice for businesses looking to optimize their sales processes.
About Dividend Data
Dividend Data is a powerful financial data platform designed to democratize access to institutional-grade stock market information. At its core, it is a spreadsheet add-in that seamlessly integrates over 30 years of historical and real-time data for more than 80,000 tickers directly into Google Sheets and Microsoft Excel. The product eliminates the traditional barriers of complex APIs, coding requirements, and manual copy-pasting, delivering data through simple, custom formulas. Built specifically by and for dividend and fundamental investors, it provides instant access to a comprehensive suite of metrics including dividend histories, yields, payout ratios, growth rates, complete financial statements, earnings reports, valuation ratios, and price action. Its unique value proposition lies in its unparalleled ease of use combined with deep, reliable data, offering a professional analysis toolkit at a fraction of the cost of institutional terminals. With a generous free tier and robust paid plans, it serves both individual retail investors and professional analysts who seek to make informed, data-driven investment decisions without the steep learning curve or exorbitant price tag.
Frequently Asked Questions
B2B Go-to-Market Partner FAQ
What industries does B2B Go-to-Market Partner serve?
B2B Go-to-Market Partner is designed for various B2B industries, including technology, finance, healthcare, and more. Its adaptable strategies cater to the unique needs of each sector, ensuring effective outreach.
How quickly can we expect to see results?
Typically, businesses can expect to launch campaigns within 21 days of initiating the partnership. Results such as booked meetings and qualified leads can vary, but rapid feedback loops ensure that adjustments can be made swiftly to optimize performance.
What is the typical cost structure for this service?
B2B Go-to-Market Partner offers a predictable investment model that includes monthly retainers, fees per booked meeting, and project-based pricing starting from $3,000 per month. This structure allows businesses to budget effectively without unexpected costs.
How does devlo ensure quality in lead generation?
Devlo employs a robust qualification process where leads are vetted based on budget and authority before being handed off to clients. This ensures that your sales team engages only with high-intent leads, maximizing your chances of closing deals.
Dividend Data FAQ
How does the free tier work and what are credits?
The free tier provides 2,500 credits per month that never expire, with no credit card required to start. Each data request made via a spreadsheet function consumes a small number of credits (typically 1-2 per call). This generous allowance allows users to perform substantial analysis and automation for free. It's designed to let investors fully test the platform's capabilities in their real-world workflows without a time-limited trial.
What kind of data can I access with the spreadsheet functions?
You can access a vast array of data points spanning dividends, quotes, fundamentals, and ratios. Specific examples include forward and historical dividend amounts/yields, ex-dividend and payment dates, current stock price, 30+ years of price history, complete financial statement items (revenue, EPS, cash flow), and over 100 pre-calculated financial ratios like P/E, P/B, and ROIC. The documentation provides a full list of all available metrics for each function.
Do I need to know how to code or set up an API?
Absolutely not. Dividend Data is built specifically to require zero coding or technical setup. There are no API keys to manage. After installing the add-in from the Google Workspace or Microsoft AppSource store, you simply use the provided custom formulas directly in your spreadsheet cells as you would any native function like =SUM(). The complexity of data sourcing and management is handled entirely in the background.
Is my data and portfolio information secure?
Yes. Dividend Data takes security seriously. The connection between your spreadsheet and their servers is secure. When using the portfolio tracking features in the Pro Terminal, your holdings data is stored privately. The company has a clear privacy policy and terms of use. Furthermore, as an official add-in listed on Google and Microsoft's marketplaces, it adheres to these platforms' security and compliance standards.
Alternatives
B2B Go-to-Market Partner Alternatives
B2B Go-to-Market Partner is an innovative solution within the marketing category, designed to streamline the sales prospecting process for businesses entering new markets. By outsourcing these efforts, companies can focus on their core competencies while benefiting from a tailored approach that enhances lead generation and appointment setting. However, users often seek alternatives due to a variety of reasons, including pricing concerns, specific feature requirements, or the need for integration with existing platforms. When considering alternatives, it is crucial to evaluate the features offered to ensure they align with your business objectives. Look for options that provide precision targeting, multi-channel outreach, and a strong understanding of your unique value proposition. Additionally, consider the scalability and predictability of the investment model to support your growth in a sustainable manner.
Dividend Data Alternatives
Dividend Data is a specialized financial data tool that provides extensive dividend and fundamental stock information directly within spreadsheet applications like Google Sheets and Excel. It falls into the category of self-service investment research platforms, designed to empower individual investors with deep, historical data sets. Users often explore alternatives for various reasons. Some may have specific budget constraints or require a different pricing model, while others might need features tailored to different investment strategies, such as technical analysis or real-time alerts. Platform compatibility is another key factor, as some investors prefer web-based dashboards, mobile apps, or integration with other software beyond spreadsheets. When evaluating other options, consider the depth and historical range of the data offered, the ease of access and integration into your existing workflow, and the overall cost relative to the value provided. The ideal solution should align with your primary investment methodology, whether it's dividend growth, value investing, or broader market analysis, without unnecessary complexity or expense.